Instagram is rolling out a major update to how teen accounts are treated. With the new rules, all users under 18 will be automatically put into a PG-13 mode by default, meaning they’ll see only content that aligns with movie-style “13+” guidelines. Teens won’t be able to opt out without parental permission. This marks […]
X (formerly Twitter) is making bold moves to cement its identity as a video-first platform. Its latest updates include a redesigned video player UI and upgrades to its Grok video generation capabilities. These changes aren’t just cosmetic — they reflect a deeper shift in how X intends video content to compete with platforms like […]
Instagram has just launched a long-anticipated feature that lets users take greater control over their Reels recommendations. With this update, people can now manage what kinds of topics appear more—or less—often in their feed. In essence, users can customize the Reels Topic Algorithm: choosing what to see more of and what to see less […]
TikTok just unveiled a powerful new ad solution tailored specifically for the travel industry. Dubbed Travel Ads, this feature leverages TikTok’s AI-based Smart+ system to help hotels, airlines, destinations, and travel brands reach high-intent audiences with dynamic, personalized ad creatives. For travel marketers seeking to turn inspiration into bookings, this launch offers fresh opportunities […]
X (formerly known as Twitter) has rolled out a subtle but meaningful update that gives users more control over how they view engagement on their posts. You can now sort who liked your posts by either Top or Recent, making it far easier to identify which followers and influencers are engaging with your content. At […]
A new industry analysis shows that X Premium users are getting a major visibility advantage compared to regular accounts. For brands and creators trying to grow on the platform, this could be the strongest argument yet for going Premium. Reach Is the New Currency on X The data is striking: X Premium users are getting […]
Instagram is experimenting with a major shift that could redefine how users experience the app. In a new test now rolling out in India, some users are opening the app directly into the Reels feed, instead of the traditional home timeline filled with a mix of photo and video posts. If successful, this could become […]
Facebook is rolling out two new features for creators to deepen fan interaction: Fan Challenges and Custom Top Fan Badges. Alongside these, the platform is also offering enhanced metrics so creators can better understand and reward their most engaged followers. What’s New ? Fan Challenges Creators with at least 100,000 followers can now issue custom […]
Meta is stepping up its efforts to shield teenage users on its platforms. Under a new global rollout, all teen accounts on Instagram, Facebook, and Messenger will now benefit from enhanced protections and restrictions that were previously limited or region-specific. What’s Changing Meta’s Teen Accounts feature, initially introduced in the U.S. last year, will now […]
Instagram is not just massive—it’s 3 billion users massive. Among those, Gen Zers are not just consuming content: they follow, engage, and often emulate the young stars topping the charts. Knowing who holds influence in that under-30 crowd tells you a lot about where trends, culture, and marketing are headed. A recent infographic reveals the […]